Services
Branding
Webdesign
Motion Design
Type Design
Marketing Materials
Client
La Cie des CriArts
extra Mediums
Linocut
Dry pastel
Credits
Photographs :
La Compagnie des CriArts
Fonts in use :
La CriArde by Léa Dechavanne
DINdong by Clara Sambot
Amiamie by Mirat Masson
Info
The Compagnie des CriArts, Cours CriArtistes, and Vivier Festival form a distinctive cultural ensemble, combining live performance, theater courses, and artistic festivals. As part of this project, I led the art direction and crafted a cohesive visual identity across all three entities. The logos were designed using linocut, bringing a handcrafted, textured feel that reflects their raw energy on stage. Each emblem symbolizes a motion within a planetary collision, echoing the powerful creative force of the collective. The website adopts a cinematic approach, prioritizing video content to immerse visitors in their visually striking performances. To enhance their unique voice, I also created a custom, expressive typeface, full of texture and movement that serves as their visual signature.
Impact
Each of their Instagram accounts gained an average of +10% followers during the three months following the rebranding. Additional student enrollments enabled the opening of two new theater classes the following year.






